Crescent was thinking about the power of a picture to entertain, and also to arouse a reader’s attention and even surprise their sensibilities. Visually striking, Crescent’s Style was”the regular ‘must-see’ for anybody small and employed in style, marketing or graphic design.
In those days, Crescent provided total creative flexibility to another important photographer, Helmut Newton and Guy Bourdin. Their unique art was in understanding the options of a picture, known in the item, as a way to engender usage. Bourdin didn’t provide items in an usually secure method, selecting, rather, to trigger customer longing through the usage of a definite story.